How Blizzard cross-markets its fans

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"Blizzard comes out as the winner as they get more people looking at their game and the entire brand as a whole becomes stronger. But Blizzard has been slowly taking this further in recent months." ...

Classic Postmortem: Deadly Premonition

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The open world survival horror comedy game Deadly Premonition turns five this month. We celebrate by reprinting an exhaustive Game Developer magazine postmortem of this cult classic. ...